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    1. Homepage
    2. Epsilon PeopleCloud
    3. Messaging

    Deliver personalized cross-channel messages

    Real people deserve real conversations. With Epsilon PeopleCloud Messaging, you’ll talk to your customers in an authentic way—reaching them in the channels they prefer in the moments that matter most.

    Conversations that convert

    Powered by award-winning technology, unparalleled customer insights and world-class service, Epsilon PeopleCloud Messaging drives industry-leading results. Here are some of the average outcomes seen by our clients.

    411

    increase in campaign revenue

    26%

    increase in conversion rates

    2

    campaign build productivity

    What you'll achieve

    Drive intrigue

    Start 1:1 conversations in the channels each customer is most likely to engage in, with content customized to what they’ll care about.

    Engage & convert

    Keep the dialog going based on each person’s action (and inaction), and move them to closer to purchase.

    Nurture & support

    Deliver timely post-purchase messages that remind them you have their back.

    Build conversations & loyalty

    Continue to stay relevant and top-of-mind, so you can drive loyalty for years.

    The Forrester Wave

    “Epsilon’s data and agency capabilities are the strongest pieces of its current offering.” (The Forrester Wave™: Email Marketing Service Providers, Q1 2022)
    Dig into the report

    Email marketing creativity

    Award winner with Publicis for MyMcDonald’s Rewards, a robust customer lifecycle rewards program that generated 5x transaction lift.
    See the work

    Best email marketing

    Award winner in the email marketing category, Adweek Reader’s Choice, Best of Tech Awards.
    Read why they chose us

    Best email service provider

    Award winner for being the industry’s top email service provider.
    Understand why we’re different

    How we're different

    Understand your customers

    Harness the power of data with AI and 200M+ profiles to gain a deep understanding of your customers' preferences across audiences, content, offer, device and channel.

    Drive long-term loyalty

    Recognize consumer intent and drive real-time personalized 1:1 activations in the moments that matter most.

    Deliver proof, not promises

    Move beyond campaign metrics and solve complex problems with a solution that optimizes your success based on brand engagement, customer lifetime value and revenue opportunity.

    Your strategic partner

    With 250+ digital experts who are dedicated to client growth and have decades of messaging experience, we'll meet you wherever you're at and ensure that you achieve your goals.

    A proven industry leader

    We're consistently ranked 4 times as a leader within the industry by Forrester, Gartner, Red Pill and the Relevancy Group.

    Data & digital design combine to create a world of possibilities

    We merge the science of data and technology with the art of design, storytelling and copywriting to create powerful, engaging email marketing experiences that drive results for our clients.
    Request the lookbook
    Insights

    Email marketing insights to keep you fueled

    E-book
    The email marketer's guide to metrics
    Learn more
    Research
    The Forrester Wave™: Email Marketing Service Providers, Q1 2022
    Learn more
    Video
    The Real Deal: Customer satisfaction in email marketing
    Learn more

    See the power and performance of Epsilon Messaging without a long-term commitment

    Epsilon PeopleCloud Messaging Essentials is designed for brands that want a flexible, quick-to-market solution that solves their challenges—without the long-term contract. Deliver the right message optimized for content, audience and channel, all with the proven quality and technology that has helped grow Fortune 500 companies for years.

    Flexible packages to fit your needs

    Dialogues
    Deliver real-time, personalized marketing automations that react to customer behaviors and signals across channels to drive conversions and increase brand loyalty.
    SignUp+
    Identify the best customers for your brand through a targeted media campaign and immersive smart-capture experience that strategically captures opt-in email, preferences and intent—then instantly engage new subscribers in a personalized onboarding experience.

    How Messaging Essentials is different

    Quick to market

    We’ll help you optimize your messaging program quickly and efficiently, providing the tools and resources you need to get to market in weeks.

    Designed to grow

    Messaging Essentials is designed with an optimal set of capabilities and services and is easily scaled as your messaging needs grow.

    Simple and intuitive

    We’ve made Messaging Essentials simple with pre-packaged programmatic solutions that can provide value wherever you are on your messaging journey.

    Insights

    Resources to help you

    E-book
    The email marketer's guide to metrics
    Learn more
    Research
    The Forrester Wave™: Email Marketing Service Providers, Q1 2022
    Learn more
    Video
    The Real Deal: Customer satisfaction in email marketing
    Learn more
    See all insights

    Work with a partner that has the right knowledge & experience

    With our top talent in strategy, analytics, creative and tech integration, you'll maximize your return on investment and achieve the best possible outcomes for your cross-channel and email marketing.

    250+

    platform experts

    24/7

    coverage

    30+

    data scientists
    Insights

    Resources to help you

    E-book
    The email marketer's guide to metrics
    Learn more
    Research
    The Forrester Wave™: Email Marketing Service Providers, Q1 2022
    Learn more
    Video
    The Real Deal: Customer satisfaction in email marketing
    Learn more
    See all insights

    Data & digital design combine to create a world of possibilities

    We merge the science of data and technology with the art of design, storytelling and copywriting to create powerful, engaging email marketing experiences that drive results for our clients.

    Our work

    Dell thaws frozen B2B customers

    76% of commercial customers were non-responsive. 43% never opened or clicked a marketing email. Dell reengaged them like never before.

    AutoZone moves from selling to helping

    AutoZone took the wheel to rev up sales and remind customers about the brand’s value—especially during difficult times.

    McDonald’s thanks heroes with free meals

    During the COVID-19 pandemic, McDonald’s showed frontline heroes their appreciating for risking their lives to put communities first.

    What we do

    Using data, insights, innovation and creativity, we deliver relevant experiences to the right person at the moment they’re most likely to act.

    Email architecture

    A library of custom, responsive modules that are used to create emails.

    Creative strategy

    We combine data and insights to hone your marketing strategy.

    Content & design

    We'll help you reimagine your creative to drive engagement and results.

    Personalization

    Deliver highly individualized, dynamic and relevant email experiences.

    Interactive email

    Drive engagement by adding elements your customers can interact with.

    Live & agile content

    Create impact with live content that automatically updates at the time of open.

    Coach
    CoachMessaging

    Authentic moments straight to their inbox

    Machine learning strengthened customer connections with 1:1 email marketing.

    Let's go
    DellEMC
    DellEMCMessaging

    Unfreeze, engage, empower through email

    Dell’s “Unfrozen” campaign re-engaged customers and re-ignited relationships, increasing overall revenue.

    Let's go
    Edward Jones
    Edward JonesMessaging

    Email execution that boosts downloads

    Employing email best practices encouraged higher app download rates.

    Let's go
    Whole Foods 365
    Whole Foods 365Messaging

    Multi-touch email program bolsters new brand launch

    Stocking their shelves with a loyalty program

    Let's go
    Yard House
    Yard HouseMessaging

    Live content fuels local engagement

    Serving up real-time, localized email campaign

    Let's go
    Cabela's
    Cabela'sMessaging

    Connecting millions of consumers beyond the great outdoors

    Personalized messaging pulls in those who love the great outdoors.

    Let's go
    Show more
    Coach
    CoachMessaging

    Authentic moments straight to their inbox

    Machine learning strengthened customer connections with 1:1 email marketing.

    Let's go
    DellEMC
    DellEMCMessaging

    Unfreeze, engage, empower through email

    Dell’s “Unfrozen” campaign re-engaged customers and re-ignited relationships, increasing overall revenue.

    Let's go
    Edward Jones
    Edward JonesMessaging

    Email execution that boosts downloads

    Employing email best practices encouraged higher app download rates.

    Let's go
    Whole Foods 365
    Whole Foods 365Messaging

    Multi-touch email program bolsters new brand launch

    Stocking their shelves with a loyalty program

    Let's go
    Yard House
    Yard HouseMessaging

    Live content fuels local engagement

    Serving up real-time, localized email campaign

    Let's go
    Cabela's
    Cabela'sMessaging

    Connecting millions of consumers beyond the great outdoors

    Personalized messaging pulls in those who love the great outdoors.

    Let's go
    Show more