The Real Deal on Data Clean Rooms

Clean rooms can open your brand to a world of fresh new faces, but not all are created equal.

In this video, Tyler McDaniel, Vice President of Product Management at Epsilon, explains why data and identity are essential for a high performing data clean room. You will learn:

• Why quality data and identity resolution should be included in your data room
• How the right data clean room can drive better media activation
• What a clean room can do to strengthen the customer experience