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Real people,
real transactions, real outcomes!!!

We're not just another point solution—we’re your full-service data, technology and digital partner. Together we’ll deliver guest-first experiences that bring back diners more frequently and acquire new ones. Get a full view of the diners you know (and the ones you don’t) as individuals, optimize your marketing investment and prove how our partnership drives online and on-premise sales.

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Get the data you need to grow

No first-party data? No problem.

No first-party data? No problem. We'll help you identify and reach diners and prospects most likely to visit your restaurant—even if you don't have a large loyalty program.

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Real people, real transactions

Get closed-loop reporting based on actual observed online and in-restaurant sales.

Get closed-loop reporting based on actual observed online and in-restaurant sales. That's how we'll give you insights and a full view of your marketing's impact.

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Localized loyalty you can measure

Allocate budget to specific locations.

Allocate budget to specific locations. Then deliver and optimize media offersto the right diners, and prove it worked with transaction data.

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Activate the most comprehensive data in the industry

Get a complete view of your diners and prospects.

Get a complete view of your diners and prospects. With high-definition, individual-level data, you'll predict future buying behaviors and preferences and build a lifetime of loyalty.

Video

Stand out among restaurants

Competition is fierce and margins are tight. Epsilon connects restaurant brands to their diners with messages that are optimized to drive both digital and in-restaurant results.

Put diners first with an industry-leading, end-to-end solution

Shift to an always-on marketing strategy

We activate top-ranked data and AI to drive awareness in markets and to audiences where your brand is most likely to succeed.

See how to win back customers and acquire new ones >

We don't rely on single identifiers such as cookies. Our COREid solution will help you reach your guests with unrivaled accuracy and efficiency long after devices are replaced, cookies decay and addresses change. We even recognize each diner's location and know the exact device they typically use at the time of ad deployment, all within a privacy-safe framework. Then we serve up attention-grabbing messages that inspire them to order or visit.

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Increase share of wallet and frequency of visits

Know exponentially more of your diners, reach them with meaningful messages at scale and convert them into loyal diners for your brand.

With Epsilon, you'll activate data spanning thousands of historical and real-time consumer attributes, behaviors and intentions, and transaction-based data—so you'll know just what to say to each diner at every step in their journey.

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Grow brand engagement and loyalty

With Epsilon's transaction-based data, you'll get a holistic view of each diner. With this power, you'll engage the best ones for your brand with meaningful messages at the optimal place and time—both on and offline—converting even the most casual diner into a loyal one. And with our proprietary CORE Transact data, you'll grow even more share of stomach by reaching your competitor's diners with messages that get them to choose your brand instead.

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CASE STUDIES

Real brands, real results

DUNKIN DONUTS | LoyaltyBrewing better customer connections
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JERSEY MIKE'S | Acquisition & RetentionWin-backs on the menu
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McDONALDS | Epsilon DigitalIgniting appetites & engagement with a star-studded, multichannel campaign
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PRODUCTS & SERVICES

Solutions built to drive every business outcome

Epsilon PeopleCloud

Get a deep understanding of every diner then have a unique conversation with each of them in the moment and over time.

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Epsilon Digital

Deliver performance-based media across mobile, desktop and video.

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Loyalty

Build a lasting emotional connection with each diner at every step in their journey.

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Data

Connect to more of your diners with the most comprehensive data in the industry.

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“Epsilon’s platform and marketing expertise enable us to effectively scale across new communications formats, modernizing the Dunkin' experience and further growing our business.”
Stephanie Meltzer-Paul, Vice President, Digital and Loyalty, Dunkin'
INSIGHTS

Explore key topics shaping the future of restaurant marketing stratgies

Blog Post
How Wingstop uses data, identity and activation to spice up their digital marketing
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Blog Post
How restaurants can identify and activate your highest potential digital customers
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Blog Post
As inflation rises, restaurants turn to loyalty programs for customer retention
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